CREATIVE DIRECTION • MOTION DESIGN • GRAPHIC DESIGN
For my Screen Design and Typography class at SCAD, I created a public service announcement titled Surviving Mercury Retrograde. Drawing on my interest in astrology, the PSA explores the infamous cosmic event where communication often goes awry, offering tips on how to navigate it.
For the design, I was inspired by quirky, humorous greeting cards featuring sassy characters, bringing a lighthearted and playful tone to the visuals. The project demonstrates how typography, motion, and tone can combine to create an engaging and approachable educational experience.